A Style Guide for Careful Cents
In order to make a developer more comfortable with your product, you should always include a style guide with your work, as it allows for better understanding of the project and how it interacts with the user. To best illustrate this, I made a style guide to be used in tangent with the branding standards, in order to mitigate any guesswork.
Careful Cents: UX Audit
I conducted a UX audit of Careful Cents to identify friction points and opportunities for better retention. I documented issues, reorganized workflows, and set the foundation for the redesign that followed.
Careful Cents: Brand Bible
After the audit, I built a refreshed brand system for Careful Cents with updated colors and typography inspired by the original palette, just with a modernized, brand-friendly touch.
Careful Cents: Web Redesign
I brought the audit, branding, and style guide work together into a full redesign of the Careful Cents website. I reworked layouts, navigation, and page structure to make the final experience cleaner and easier to use.